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Case file

Congruence Bias

Filed under
Too Much Information

The charge

We test whether our favored idea fits instead of trying to find out whether it fails. The question becomes 'Can this be true?' rather than 'Could it be false?'


How it operates

Hypothesis testing defaults to confirmatory search because matching cases are easier to generate. That produces weak tests that let bad ideas survive.

Logged incidents

  1. Incident 01

    A team pilots a feature only with ideal users and concludes demand exists without testing where it breaks.

  2. Incident 02

    A recruiter asks questions that let a candidate demonstrate fit but rarely probes likely weaknesses.

  3. Incident 03

    A strategist checks whether one market segment wants the product without testing who actively rejects it.

What to watch for

Ask yourself: 'Am I trying to verify my hypothesis, or am I running a test that could actually kill it?'

Recommended action

Use falsification testing and disconfirmatory search, as in Wason-style hypothesis testing. Design at least one decisive failure condition in advance.

Known associates

Source of record

en.wikipedia.org

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